5 Smart Traffic Tactics You Must Be Using
The web has changed and there are obvious things that nobody seems to discuss about how you can reach more people. Would you believe that it actually takes less effort now than before? Realizing simple things about your audience will have you positioned to reach a lot more people.
The first secret is to have cool conversations where others can see them. Have conversations with other people in your niche, and your potential customers. Do this by linking to blog posts on other blogs in your market. Use their ideas to help you create something that your audience would be interested in reading. Link to their post inside of yours and they will get a notice called a “trackback” in their comments section. Normally, the conversation will start and bring you both more attention.
A great way to talk to people is Twitter. Find people that talk about what you are doing in your business by using Twitter’s search function. Watch them to watch what they do and interact with your audience. As you talk to more people, you’ll attract other people to talk to.
Secret two is your story. People don’t want to do business with companies, they want to work with people. What is the reason you sell what you do? Do you have an interesting background story related to your business? Has anything happened to you in the past that pushed you to do what you do? Your story will bring more sales and better customers. It qualifies people and helps them get to know the real you. Always think about the perception of you that your customers will take away from what you reveal, some things are better left unsaid.
Secret number three is remembering to treat your audience like real people. Most focus on numbers, statistics, and conversion more than they should… Focus on the fact that your audience are human beings. Do you enjoy those annoying popup windows? They may not like it. Optimize the experience of your visitors by thinking about what they would enjoy. You have to keep two specific things in mind – your sales and the experience of thos that come to your site. You should think of both to get better sales with the same amount of traffic.
Secret four is relationships. Building the right relationships for your business can get you immediate massive traffic. I get tons of joint venture requests every single day. The ones I pay attention to are from people that I know and like. Imagine for a moment what would happen if you could simply pick up the phone and tell a friend that you need their help with something. Do you think that would work better than sending a spammy email to someone you don’t know?
You should build true relationships with your customers. The more they like you, the more they will buy from you. Do a show on Ustream, respond to people that comment on your blog posts, and deliver content they want to devour and enjoy.
The last secret is to find communities in your niche. Thousands of your prospects are hanging out somewhere on the web. Find them and join up. Answer questions and help people. Then, they will start searching the web for you. Don’t post offers, just build your reputation by helping people. It takes some time, but before long, you’ll have a raving audience by becoming part of the community.
Author: Doug Banks (94 Articles)
Hi, my name is Doug, Creative Director at Pixel Design Studio. I have over 10 years experience in project management and the designing and building of websites. I am proficient in XHTML, HTML5, CSS, jQuery, JS, PHP, ASP.NET and Flash development.
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